16mm Film Print Reel labelled ""ROWNTREE MAKING OF A COMMERCIAL"", I don't have a projector but unwound it some way and it's lots of boardroom style talking heads.

Single small reel on a spool in a metal can (pictured). No VS. Lovely picture (see photos). 

Check out my other auctions for rare film and film-related items. I do combine shipping for multiple purchases, so if you win several items please wait for a combined invoice before paying.