The Twilight Saga Breaking Dawn Part 1 Movie Theater Promo Cup and Jacob/Bella Bracelet are exclusive items created in the movie industry to promote the release of the film. These original products are unique and tie-in directly to the popular Twilight series, making them sought-after memorabilia for fans. The movie theater promo cup and bracelet offer a tangible piece of the movie experience, allowing fans to remember and celebrate their favorite characters from the series.