1957 Daily Sketch Newspaper Classified Advertisements Rates Card

Description:
Original 1957 advertisement card from the "Daily Sketch" newspaper, detailing classified advertisement rates and promotional materials. The card highlights private, business, and semi-display advertisement costs, along with a printed insert showcasing the “Postal Bargain Feature.”

The document provides a glimpse into mid-20th-century advertising practices, featuring bold graphics and a breakdown of rates per insertion. Notable for its historical significance in British media, the “Daily Sketch” was a popular national newspaper with a reported circulation of over 1.3 million.

Condition:
Both items show minor signs of age-related wear, including slight creasing, edge wear, and light staining on the back. The print remains clear and legible. See photos for condition.

Shipping Information:
Carefully packaged in a protective sleeve to ensure safe delivery. Shipped securely in a rigid mailer to prevent bending or damage during transit.