The product is the 9th edition of the textbook "Marketing: Real People, Real Choices" by various authors. It was published in 2018 by Bedford/Saint Martin's and is part of the subject area of Business Informatics, ACCA, and Administrative Procedural Law. The book is available in various formats such as DVD, Book, Hardcover, and Paperback, all in English language. The authors include notable individuals such as Alex Haley, Beverly Cleary, and Agatha Christie, providing insights and information on the subject of marketing.