Discover long-lasting, natural freshness with this pure crystal deodorant, made from just one ingredient – potassium alum, a naturally occurring mineral salt. Designed to sit lightly on the skin, this crystal creates a protective layer that helps neutralise odour-causing bacteria without blocking pores or interfering with your body’s natural processes.
✔ Single Natural Ingredient
Crafted from 100% potassium alum, free from perfumes, aluminium chlorohydrate, parabens, and synthetic additives.
✔ Effective & Gentle Odour Protection
Works by preventing the growth of odour-causing bacteria rather than masking smells, keeping you feeling fresh all day.
✔ Easy to Apply
Simply dampen the crystal or skin and apply to clean underarms. Also ideal for post-shave use, as its natural astringent and antiseptic properties help calm skin and reduce minor shaving nicks.
✔ No White Marks or Sticky Residue
Dries quickly and leaves no white stains on clothing or greasy feeling on the skin.
✔ Vegan & Cruelty-Free
Certified by The Vegan Society and approved by Cruelty Free International’s Leaping Bunny programme, guaranteeing no animal-derived ingredients and no animal testing.
Produced by a family-run UK brand, with the majority of products manufactured in Hampshire using renewable electricity. The brand has won over 58 awards, including:
N&O Innovation Awards 2023 & 2024 – Best New Vegan Beauty Product
Marie Claire – Best Deodorant
Men & women
Sensitive skin
Natural & eco-conscious lifestyles
Daily deodorant use or post-shave care
A clean, simple, and effective deodorant choice for those who value natural ingredients, ethical production, and proven performance.