This original 1981 print advertisement showcases WCCO TV, a CBS affiliate based in Minneapolis/St. Paul, highlighting its prestigious achievements including the Edward R. Murrow Award, a duPont Columbia Citation, a National Emmy, and multiple Arbitron ratings. The ad prominently features bold black typography on a clean background with the distinctive blue WCCO TV logo and a subtle visual of an Arbitron television ratings report, emphasizing the station's journalistic excellence and market success.

This collectible piece is an excellent addition for enthusiasts of vintage broadcast and media memorabilia. It reflects a significant era for local news stations and their pursuit of high journalistic standards, making it a valuable artifact for collectors interested in television history, media awards, and regional broadcasting achievements.