Wish You Here Here: The Stories Behind 50 of the World's Greatest Destinations: The stories behind 50 of the world's greatest destinations by Terry Stevens [Paperback] [Sep 24, 2020] Terry Stevens

The Stories Behind 50 of the World's Great Destinations. This book will give tourists and travellers a description of each of the 50 destinations with a personal explanation giving an insight as to why, and how, these destinations consistently deliver high quality visitor experiences. It aims to show the visitor how good management and an understanding of the importance of hospitality underpins the success of each destination. Tourists are now very interested in knowing more about how the places they visit are organized and how they get things right. Including a detailed analysis of international best practice in destination management written with deep insight and research supported by extensive bibliography. This will be a major reference book on successful destination management based on Terry's 40 years working in the industry in over 55 countries. 'This is not a typical language-driven promotional bucket-list guidebook. Stevens gives these destinations real world context. He tells us its personality, its mood and not just the reason for being but its reason for resilience, perseverance and ultimate success' Peter Greenberg, Travel Editor/CBS News 'In Wish You Were Here, industry veteran Terry Stevens applies his decades of experience and insight into putting a zoom lens on 50 leading destinations and their leaders' Anita Mendiratta, Special Adviser to the General-Secretary, United Nations World Tourism Organisation 'Stevens openly shares his expertise with anyone with a curiosity to want to know more about these tourism destinations' The Editor, LUXLife Awards 'From Aarhus to Zadar, Stevens carefully analyses what it takes to successfully build, and re-build, a destination making it a rich travel guide with a difference' Anita Mendiratta, Special Adviser to the General-Secretary, United Nations World Tourism Organisation 'If you like to branch out to seek places that are a bit more unique and are guaranteed to provide a memorable experience that youll remember for years to come, then youll find this book highly enjoyable.' Ashley Miln, Destinations Delicious