Original Vintage Print Ad

This is an authentic original print advertisement from 1938 - not a reprint or reproduction. You are purchasing the exact advertisement shown in the photos, carefully removed from its original publication.

The ad is in good overall condition for its age. It may show typical signs of time including slight discoloration, minor wear, small creases, and occasional small staple holes. Please review all photos carefully, as the pictures serve as the detailed condition description and show exactly what you will receive.

These vintage print ads are perfect for framing and make excellent gifts or additions to home and business decor, collections, historian displays, or museum exhibits.

Please note: You are buying only the advertisement itself, not the product featured in the ad.
All of my vintage print ads are guaranteed original and authentic.

Ad transcription:
"HAMILTON ANNOUNCES The New THREE-WAY ‘Contour’ THE YEAR’S SWANKIEST WATCH"

"WEAR IT ON THE SIDE OF THE WRIST... LIKE THIS"

"OR THE BACK... OR... THE FRONT"

"TRY the new Hamilton ‘Contour’ on the back of your wrist. Smart, eh? Or, if it’s your pleasure, wear it on the front of your wrist. Now for a surprise. Try the ‘Contour’ on the side of your wrist. Just fits there too, doesn’t it? There, gentlemen, is something really new. You’ve seen ONE-WAY watches before—back, front or side. But never a THREE-WAY watch. Naturally, it’s exclusive with Hamilton. How is it done? Two ingeniously jointed endpieces connect the case with the strap. Thanks to this self-adjustable feature, the ‘Contour’ will lie smoothly flat on the back or the front of your wrist—or, if you prefer, hug the side as though molded to it. This new Hamilton may be seen at your jeweler’s after August 20th. All Hamiltons have 17 or more fine jewels, precious metal cases. $37.50 to $5,000. Write for folder. Hamilton Watch Co., 882 Columbia Ave., Lancaster, Penna."

"HAMILTON the Watch of Railroad Accuracy"

"Mention the Geographic—It identifies you."