Joico Defy Damage Protective Shampoo 10.1 fl oz: Reducing damage by up to 80%, this shampoo will bring you results from the very first use.

Fighting the effects of heat damage and environmental pollution, this shampoo nourishes your locks from the inside out, making it up to 5x stronger. What’s more, it helps your hair colour last longer, maintaining up to 90% of its vibrancy. Hair will be left soft, shiny and healthier looking.