Alterna's My Hair. My Canvas. New Beginnings Exfoliating Cleanser is a mild, vegan exfoliating cleanser that gently removes impurities & build-up from the hair, without stripping color.

Massage throughout wet hair. Rinse thoroughly. TIP: Can be used on the body.

• Vegan & Cruelty-Free
• Gently clarifies
• Cleanses hair of impurities and build-up
• Maintains and improves natural smoothness
• Safe for color-treated hair
• Protects hair from pollutants*
• For most hair types
• Tip: Can be used on the body
  
  *Laboratory tested using pollution particles