The Yu-Gi-Oh! Trading Card Game was launched by Konami in 1999 in Japan and March 2002 in North America^. It was named the top selling trading card game in the world by Guiness World Records on July 7, 2009, having sold over 22 billion cards worldwide. As of March 31, 2011, Konami Digital Entertainment Co., Ltd. Japan sold 25.2 billion cards globally since 1999. As of January 2021, the game is estimated to have sold about 35 billion cards worldwide and grossed over ¥1 trillion ($9.64 billion). Yu-Gi-Oh! Speed Duel, a faster and simplified version of the game, was launched worldwide in January 2019. Another faster-paced variation, Yu-Gi-Oh! Rush Duel, launched in Japan in April 2020.