The Bicycle® Eye deck was created following an eye-inspired design with a modern twist. The eye has been important to many cultures for centuries. It can be a symbol of enlightenment, extrasensory perception and precognition.

It is often believed that people with magical or fortune-telling abilities have a greater connection with their "inner eye." This makes them stand out from others because this connection is associated with a deep spiritual bond with the universe, and is considered to be the center of good energy. It also believed that this "inner eye" was a real eye with physical and spiritual function that humans lost through evolution. In modern times, only the spiritual side of it is alive for a few selected individuals.