The product is a lot of 1997 Pinnacle Football factory sealed retail packs, featuring cards from the National Football League (NFL) season. Each pack contains standard-sized trading cards made of card stock, representing players from the 1997 season. Manufactured by Pinnacle, these packs may include rookie cards of players like Gonzalez and Dunn. This lot offers collectors the opportunity to potentially obtain valuable cards from the NFL season, making it a desirable item for football card enthusiasts.