The product is an OEM 8.8" Alpine onboard navigation display monitor specifically designed for the 2009-2011 BMW 328I E90 sedan. It is a genuine part from the manufacturer with the manufacturer part number 65 82 9 211 969. This display monitor is not a universal fitment part, making it tailored for the specific make and model of the vehicle. Made in Hungary, this navigation display monitor does not fall under the category of performance parts.