• Think Small is a book that does nothing of the kind: 42 landmark ads and the full story of how Doyle Dane Bernbach got them past Detroit thinking
• Frank Rowsome Jr, The Stephen Greene Press, 1970, hardcover in its jacket, with the Beetle's own success story running alongside the campaign
• Two original Volkswagen dealer brochures come with it, What Year Is It? in both the 1974 and the 1977 editions
• Those brochures identify a Beetle year by year with the changes and the chassis number ranges, 1949 through 1977, which is swap meet ammunition
• Jacket carries tape repairs at the corners and spine with chips and foxing, boards and text block sound, both brochures foxed and folded but complete

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