The SPRO Bill Siemantel Signature BBZ-1 Shad is a high-quality plastic swimbait designed for freshwater and saltwater fishing. This shad-shaped bait in a sexy lavender color comes in a pack of 1 and is ideal for targeting shad fish. Its floater buoyancy makes it easy to attract and catch fish effectively. The SPRO brand is known for its innovative designs and durable products, making this bait a reliable choice for anglers looking for a versatile and efficient fishing tool.