The Needoh Nice Baby Mini Ice Cube Fidget Cube Toy in Blue is a viral new sensor toy designed to provide sensory stimulation and stress relief for children ages 3 and up. Made by the brand NeeDoh, this squeezable stress reliever features a unique ice cube design that appeals to various age groups, from 3-4 years old to adults. Originating from China, this toy is part of the Needoh character family and offers a fun and engaging way for kids to interact with their environment.