The product is a 2013 Panini Absolute NFL Rookie Jersey Collection trading card featuring Le'Veon Bell, a player for the Pittsburgh Steelers. This card is part of the base set for the collection and includes a memorabilia piece from the rookie season of 2013. As an insert card within the set, it is sought after by collectors looking to complete their set of NFL trading cards, particularly those interested in rookie players like Bell. This card is a valuable addition for fans of football and collectors of sports memorabilia.