The product is a McDonald's 3D holographic cup featuring Batman from The Lego Movie released in 2013. This unique cup serves as a collectible item that showcases the collaboration between McDonald's, Batman, and The Lego Movie. The multi-color design and holographic features make it a fun and eye-catching piece for fans of the franchise. Made in China, this original piece of advertising memorabilia is a must-have for collectors of McDonald's and fast food memorabilia.