elvis presley VHS Lot, 4 Key Video The Elvis Presley Collection. Elvis Presley belongs on the short list of artists who changed the course of popular music in the 20th century. He may not have invented rock & roll, but he was indisputably its first rock star, a singer whose charisma intertwined tightly with his natural talent for a combination that seemed combustible, sexy, and dangerous when Presley seized the imagination of America in 1956 with four successive number one singles in 1956.